70 Corporate Mascot Designs

Mascot (can be a person, animal or object) is thought to bring luck and usually is used to represent a corporate brand or a common public identity. So choosing the right mascot design is important.

Following is a big list of mascot designs. Some are not really in use anymore, such as fido dido of 7-Up and Burger King, but it is still good for us to refresh our memories by looking back once awhile. Enjoy!

 
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
         
   
I am Johnson Koh, a graphic and web designer in Singapore. Founded 10Steps.SG in August 2008 with the purpose to share my experiments and interesting design news.

18 Comments | Write a Comment

  1. Amusing and great post. It’s very important to establish a recognizable brand logo and mascot because it’s through them you are identified by your consumers.

  2. Chris says:

    Really appreciate this page.

    [Aside: using white font in forms is not good with browsers that automatically highlight fields to yellow - as with this comment form in FF3]

  3. jessa says:

    wow!jollibee,that’s from my country!! :)
    weew..langhap sarap!

  4. Johnson Koh says:

    Thanks Dainis ;)
    DeviantArt’s is cool and I like NHK’s as well. That monster looks so cute with that harmless expression haha.

  5. I cann’t stop to love Your site design :)

    Amazing collection – however deviantart mascot is my favorite for a long time :)

  6. Thanks, I like the linux logo ;) I bet a lot of brainstorming and thinking goes through when those logos are created.

  7. sadhu says:

    fido dido… haha…

  8. bellering says:

    I wonder where to look up for these awesome selection you’d always got here *thumbs up*

  9. Patrick L. says:

    wow!!! awesome selection. thanks for this!

  10. Johnson Koh says:

    Thanks DanhD for your constant support! ;)

  11. Great post. Thanks you very much

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